Run Of The Mill Digital Marketing
Simply Doesn't Work For B2B Companies
If you’re here, the statement above is probably not shocking to you. You have probably built a website or two and run some Google Ads only to find that the quality of leads you’ve gotten (if you got any) is atrocious, and they just aren’t the kind of prospects you really want to work with.
Traditional digital marketing methods work great if you’re selling a $15 t-shirt. However, if you’re selling a $15 million shipment of widgets or trying to forge a partnership with a potential vendor, your prospects DO NOT shop the same way they would for a t-shirt. So why are you using these same strategies to market your B2B company?
The Challenges Of B2B Marketing
Require A More Strategic Approach
B2B marketing is different. Sales cycles are longer, more decision-makers are involved, and closing the deal is much more challenging.
Start Generating Serious Demand
Zipline helps B2B companies just like yours overcome the unique challenges of B2B marketing and generate demand for their products & services through strategic digital marketing. We would love to explore how we can help your business attract more new prospects and convert more new accounts.