On Tuesday, June 18, AAF Spokane will be hosting Fixing Broken Creative Processes with Devin Liddell of Teague. Creativity stems from the ideas of talented professionals in the advertising field, but deciding on those ideas can be the hardest part. When many great minds think in so many different directions there is a long journey to compromise. In the advertising field, inspiring the audience is the goal, but with a broken creative process that is a result of too many different ideas flying around one office, it can rather discourage the clients.
Devin Liddell, the Principal Brand Strategist at Teague with offices in Seattle and Munich, will detail proven approaches to treating the broken creative process with how-to perspectives. Liddell leads Teague’s core brand strategy and development engagements with more than a decade of experience building brands that stand out in a crowded marketplace. He has a diverse list of past clients including Amazon, GE, Make-a-Wish Foundation, Nordstrom, Starbucks, and Seattle Symphony with work featured in many branding/marketing magazines. Teaching regularly at the school of Visual Concepts in Seattle, Liddell loves to travel, drawing from inspiration all over the world.
Liddell is bringing his knowledge of creative branding within a team to Spokane. Join Zipline on June 18th, at 12 pm in the Global Credit Union building to explore different ways to manage your creative team! See you there!
For more information and to register visit AAF Spokane.